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23 Comments

  1. The only product I remebber is the yardly talc, my mum used to use it. These products look nice.

  2. Great to see Yardley’s new image. Gone are the associations with spinster cat-loving aunties – oh, wait, that’s me!

  3. i have seen Yardley products before but just never considered using it due to variety of smells

  4. Yardley makes me think of my grandmother too, and I’m from the Caribbean! That said, my grandma was very glamorous and I imagine it’s still got that charm now improved through being vintage.

  5. I still associate Yardley with my grandmother and she died in 1966 aged 73! It must have something going for it to have lasted this long. I am glad it has modernised and the photographed items look interesting. I will have to look out for them in the shops.

  6. Looks like they are giving it a decent revamp – I do think of my nanny, nice memories though and she always smelt good

  7. Definitely not a brand that I would have thought about trying…butI would now! Thank you for sharing!

  8. I really like the new packaging. Yardley had become very dated and to be honest I thought they had disappeared from the shelves forever – obviously busy rebranding! Good on them – and fabulous that they are not overpriced like so many newer products.

  9. Their new range is lovely and bright and very reasonably priced. I don’t know if I will ever be able to hear Yardley and not think of my grandma though.

  10. Gosh, didn’t even know Yardley was still around! You’re right about association with older generations, but the style of the bottles and the graphics feel very up to date! x

  11. I love the designs on those. They’re definitely more appealing now and the peony scent sounds lovely.