How to give your 40th Birthday Party the WOW Factor
There’s never a better age to have a party than your fortieth. It’s a time to celebrate all you have achieved (including your time-wasting early 20s) and where you are confidently heading. By the age of 40, you have matured enough to know what you want. The decade ahead is an exciting prospect of focus, opportunity and an appreciation of the good things in life, although it can bring its struggles and thankfully spaces are opening up to talk about life when you’re hitting 40.
Get ready to throw the party of the century! Dakota Murphey shares how to give your 40th birthday party a whole load of wow factor.
A visually stunning venue
The venue needs careful planning. You want it to be jaw-droppingly awesome and the right size for the number of guests you are inviting. Get the venue size wrong and your party will either be too cramped or look empty. For an unforgettable celebration, you’ll want a party space with unique characters. These luxury-themed tents are perfect for a 40th with a wow factor.
Unusual invites
Crank up excitement with some unusual party invites. Make your 40th the party EVERYONE wants to go to. A series of postcards announcing the date (and psst more details to follow), followed a week later by the theme, and then finally the venue will get everyone talking. Need inspiration? Then see here.

Make a dramatic impact with décor
You may have chosen a theme or your venue may come already decked out. If you have a blank canvas, go to town. For instance, if you’re interested in historical clothing and outfits, consider incorporating medieval costumes as part of your event’s dress code. This unique theme will surely attract attention and create a memorable experience for your guests.
If you want to make your party an outstanding one, you can place custom inflatables matching your theme and the venue. Today, inflatables can be of various sizes and designs, so you can even make them of the celebrant’s appearance for fun. Think of any creative ideas and get them realised. The more dramatic the better. Glamorous and ritzy is the order of the day.
An element of surprise
You’ve wowed everyone with your invites and with the venue, but you don’t want the wow factor to stop there. Organise something extra to keep your guests cooing. Anything unusual from a flash mob choir, living statues, ice sculptures, power racing simulators, and fairground rides, to a burlesque cabaret, bring everything to the party to make it a night you and your guests will never forget.
Quirky food and drinks
It’s unlikely you will be organising a lengthy sit-down meal at your 40th, but you will need to provide some food, if only to soak up the alcohol and stop your guests from disappearing for a bite to eat. Delight your guests with exciting food and a cool bar serving sophisticated drinks. As it’s your birthday, it would be rude not to have a dessert table. If your party is all set for the height of summer, an ice-cream parlour will cool down your partying guests.
Live music (or an exceptionally good DJ who knows how to rock a party)
We often reserve the extravagance of live music for weddings. Why not get a funky band to rock out some tunes at your 40th party? The band must be exceptionally good, otherwise, your party atmosphere will dwindle. A rocking DJ who knows how to work a crowd will be just as good.
Personal touches
If you really want to bring a wow factor to your special birthday party, personal touches will really add to the icing on the cake. Pictures of you and your friends over the years tastefully framed and artfully placed around your venue will show everyone how far you’ve come and how great you still look. Custom drink bottle labels with your name and 40th party on them are another quirky touch. You could even create custom coasters with all of your guests’ names to brighten up your table plan. Bring a bit of you to the venue décor. It is your party after all.
Party bags for grown-ups
We know it’s your birthday so technically you should be the only one getting the gifts. But wouldn’t it be nice to give your party guests a memento to take home with them. Luscious cupcakes in boxes (instead of a birthday cake) or personalised beer and miniature champagne bottles (guys and gals) are birthdays favours your guests will appreciate.
How about retro candy in cool sweetie bags? Or hangover recovery bags? Take a look at these unusual favours for some ideas (yes some are wedding ones, but lots are suitable for any party). We love the gold pineapple bottle stoppers! Yes, they are kitsch, but so fun and cute. Custom-mixed CDs with your favourite party tunes are another great idea.
Good Luck organising a magnificent do – we hope your 40th birthday party is brimming with all the wow factor you hoped for and more.
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I still have 7 1/2 years to go, but these are great tips for any party I might have in the future.
Thank for sharing this. Few years from now, I will start another life as I will be turning 40 and I would want my 4th decade on earth be celebrated with a bang. I will take note of this as I plan and prepare for it.
These are some awesome wow factor ideas for a 40th birthday party. I love the idea of having the unusual invites which would indeed get people talking about the party. The flash mob choirs is a great idea too. Thanks for sharing these awesome wow factors.
Awesome ideas! 40 is the new 30 and it deserves a huge celebration. I’ll keep these in mind for my 40th year 🙂
My 40th birthday is looming upon me, I am excited and anxious a bit. I hope to use your advice to make it a fun day for everyone!
Right now, you give me an assignment on thinking how my 40th birthday will be. Haha. I love the idea of retro bags and unusual invites.
These are such fun tips! I think I would enjoy having a 40th birthday party!
I barely remember my 40th LOL. It is quite a milestone, looks like you have everything planned!
These are great birthday party ideas. I like to use unique invitations. I will have to try a few of these for my next party.
This post changed my mind. I want to hold a party for my mother immediately (though she is 45 years old, not 40). Some of her friends have a good voice of singing, hence I don’t have to worry about the live band. The idea of giving the guests a memento is excellent and I think we may use some donuts as a gift. Chocolate donuts, of course.
Good luck with your party planning it sounds like you have some amazing ideas already.
Your ideas for a party or special event are so cool! I love your party favor ideas that are so original and amusing. I hope you have a fun party planned in your near future and if you do I’m sure you’ll enjoy all your great festivities!
Thank you so much 🙂 I’m hoping to make a fab party when the need arises.
You offer some great tips for throwing a big birthday bash. I will probably spend my 40th quietly with my family, which suits me best.
I think everyone has their own preferred way to celebrate and that is good!
This post changed mind mind. I want to hold a party for my mother immediately (though she is 45 years old, not 40). Some of her friends has good voice of singing, hence I don’t have to worry about the live band. The idea of giving the guests a memento is excellent and I think we may use some donuts as a gift. Chocolate donuts, of course.
i really hope you have the most amazing party for your Mum!
Love some of these ideas!! We don’t tend to put the same amount of details into an adults party than a kids party so this is definitely making sure to bring the wow factor
It is amazing the difference you can do when it comes to an adult party I think.
I wish I had made a big deal out of my 40th birthday. I think having it at a nice venue would have been great.
I love the idea of recovery bags. I of course would do the sweet bags.